As a division of Avrio Logistics, STC Logistics needed to represent its unique brand, while also remaining grounded in the design world of Avrio's main website. To better represent the whole division, new designs had to be created while maintaining a sense of wholeness.
In addition to connecting with the divisional websites, this website stands on its own. We developed a new brand using elements from avriologistics.com. Because the logo was designed by another firm, we had to recreate it in more modern software to create alternative versions with transparency. We did research and development on current trends in logistics and supply chain management.
Architecture and Scripting, UXI
Logo re-structure and photo digital illustrations
Content over Design
Analysis of needs
Analysis of competition
Clean, modern interface built around informative approach.
Writing and Storytelling
Structural design of information environments